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How You Can Transform the World
Whether you are a big organisation or a small team, you must innovate. At the core of every great business is its innovation that continues to disrupt and improve the market.
Although innovation comes from good ideas, it is easy to get caught up in just trying to get more propositions. However, to really foster an innovative company, you must put a support system in place to enable, empower and encourage innovation in your organisation.
As an innovation manager, I often focus on building an idea portfolio. These ideas must cover the three types of innovation every company should be doing to remain relevant. These types of innovation include:
Transformative Innovation
When we think about innovation, this is the type that excites us. Transformative innovation challenges the business to do new things by creating new value and business models for different industries and customer segments.
Sustaining Innovation
This type of innovation is all about keeping our customers happy. As organisations, we continue to improve our products and services to make our customers delighted as their needs change.
